Editing and Writing
Banning apostrophes? Why should readers have to guess what the writer meant?
A pronoun is just a word pointing to something else, right? Boy, is everyone wrong about that!
Old Navy has sure learned the hard way that people still notice the apostrophe — and that it still matters.
Don’t let your writing — or your readers — suffer any longer. Download “That Darned Apostrophe!” now, and never get confused between “Its” and “It’s” again!
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